Etsy shops, properly run.
I set up and manage Etsy shops for handmade, vintage and design-led brands: listings that get found, orders and messages handled, and stock kept in line with your other stores.
- All 13 tags used
- Specific categories
- Stock synced
What's included
- Shop setup and branding
- Search-friendly titles and tags
- Listings, variations and photos
- Orders, messages and reviews follow-up
- Etsy Ads management
- Stock synced with Shopify or other channels
Makers and design-led brands who sell on Etsy and want more time for making and less for admin.
One project manager, one weekly report, and a specialist team at Technomiles doing the hands-on work.
Etsy shop management, in detail.
More time for making, less for admin
Etsy is built for handmade, vintage and design-led products, and for the people who make them. The trouble is that a successful Etsy shop brings a lot of admin with it: listings, messages, orders, reviews, ads and the constant small changes Etsy makes to its search.
I take that admin off your hands. My team manages the shop day to day and I send you one clear update each week, so your time goes into making and designing rather than into the dashboard.
- New products
- Photos and ideas
- Your craft
- Listings and messages
- Orders and reviews
- Ads and search changes
Etsy SEO: titles, tags and attributes
Etsy search matches listings to buyers using your titles, tags, categories and attributes, and then ranks them by things like listing quality, customer experience and how recently a listing was updated. We research the phrases buyers actually type, then use all thirteen tags, choose the most specific category and fill in every relevant attribute.
Titles are written for people first: clear, readable and descriptive, rather than a long list of keywords, which is what Etsy now recommends.
- Readable, descriptive title
- Description
- All thirteen tags and attributes
- Most specific category
- Photos and a short video
Titles are written for people first.
Listings, variations and photos
We set up listings with clear variations (sizes, colours, personalisation), accurate processing times and shipping profiles, and photos that show scale and detail. Good photos and a short video make a real difference on Etsy, so we help plan what you need.
For larger shops, we keep listings organised into sections and update them when prices, materials or shipping costs change.
- Sizes
- Colours
- Personalisation
- Processing times
- Shipping profiles
- Shop sections
- Scale
- Detail
- Short video
Orders, messages and reviews
Etsy rewards shops that answer messages quickly, ship on time and earn good reviews, and the Star Seller badge reflects exactly that. We reply to buyer messages, keep orders moving, upload tracking and follow up on any problems before they turn into a poor review or a case.
- Messages answered fast
- Orders shipped on time
- Tracking uploaded
- Problems followed up early
Etsy Ads and offsite ads
Etsy Ads can help new listings get seen, but they spend quickly on the wrong products. We run them on listings that already convert, set daily budgets against your margins and review the results regularly. We also make sure you understand how Etsy's offsite ads fees work, so you can price for them.
| Compare | Etsy Ads | Offsite ads |
|---|---|---|
| Where | Etsy search results | Sites Etsy advertises on |
| We do | Run them on listings that convert | Make sure you understand the fees |
| Budget | Daily, against your margins | Priced into your products |
Etsy alongside Shopify and other channels
Many makers sell on Etsy and their own Shopify store, and sometimes on Amazon Handmade or eBay too. We connect Etsy to the same stock, so a one-of-a-kind piece can't sell twice, and your weekly report shows every channel together.
Is your Etsy shop working hard enough?
Tick what's true for your shop today. You'll see where the easy wins are.
Shop stats and what we track
Etsy's shop stats show visits, where they came from, which listings get views, and how many become orders. We review them regularly to find listings with views but few sales, which usually need better photos, prices or descriptions, and listings with sales but few views, which need better search terms. You get the highlights in your weekly report, in plain language.
- Views but few salesBetter photos & prices
- Sales but few viewsBetter search terms
- Where visits come fromIn your report
Seasonal planning
Etsy shoppers search early for gifts: Valentine's Day, Mother's Day, Halloween and Christmas all start weeks before the date. We plan listings, tags, sales and processing times ahead of each season, so your shop is ready when the searches begin rather than when they peak.
What the first month looks like
In week one, we audit your shop: listings, tags, photos, prices, shipping profiles, stats and reviews. In week two, you get a short plan ranked by impact. Once you approve it, we start with your best sellers and the quick fixes, then work through the rest of the shop, while handling messages and orders every day.
Your weekly update shows visits, orders, the changes we made and what's next, so you can see the shop improving without opening the dashboard.
- Week 1Audit
- Listings and tags
- Photos and prices
- Shipping profiles
- Stats and reviews
- Week 2Written plan
- Best sellers first
- Quick fixes
- OngoingRun & report
- Daily work handled
- Weekly report
How it works
- STEP 01AuditReview stores, numbers, workflow.
- STEP 02PlanWritten roadmap with owners and dates.
- STEP 03ExecuteMy team runs the day-to-day.
- STEP 04ReportClear update every week.
- STEP 05GrowScale what works, add channels.
Common questions.
Yes. Titles, tags and attributes are set up so your listings show up for what buyers actually search for.
Yes. I start with an audit of your listings, search visibility and shop stats, then take over the daily running.
Etsy matches searches to your titles, tags, categories and attributes. We use all thirteen tags, the most specific category and every relevant attribute, with titles written for buyers to read.
Yes. Etsy Ads are run on listings that already convert, with budgets set against your margins and results reviewed regularly.
Yes. Star Seller is based on fast message replies, on-time shipping with tracking and great reviews, which is exactly what daily management covers.
Yes. Stock syncing is especially important for single items, so a piece listed on Etsy and your own site can never sell twice.
It depends on the number of listings and orders. After a free call, I send a written plan with a fixed monthly price.